Great Healthcare isn’t just clinical — It’s psychological.

A 3-month, data-driven study designed to help clinics and healthcare brands align their marketing and patient experience with how people actually choose care.

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The Problem We’re Solving

MOST HEALTHCARE MARKETING FOCUSES ON:

  • More leads

  • More ads

  • More content

BUT GROWTH USUALLY STALLS BECAUSE OF WHAT HAPPENS AFTER THE PATIENT SHOWS INTEREST.

PATIENTS HESITATE DUE TO:

  • fear of making the wrong decision

  • confusion around options or outcomes

  • lack of trust or clarity

  • uncertainty around cost, risk, or permanence

THE PATIENT ACQUISITION TRIAL IS DESIGNED TO UNCOVER AND ADDRESS THOSE BARRIERS.

what to expect AS A PARTICIPANT

MONTH 1 - INSIGHT + BASELINE

Goal: Understand what’s really happening.

We audit your current patient journey and establish a clear baseline of how patients discover you, interpret your messaging, and decide whether to move forward.

This includes:

  • Patient feedback surveys

  • Funnel and conversion review

  • First-touch and consult analysis

  • Identification of fear, hesitation, and trust gaps

Outcome: Clear visibility into why patients hesitate.

MONTH 2 - TESTING + OPTIMIZATION

Goal: See what actually changes patient behavior.

Using insights from Month 1, we run controlled tests across messaging, education, and key patient touchpoints to observe what improves clarity and confidence.

This includes:

  • Messaging and framing tests

  • Education and positioning adjustments

  • Consult-flow and timing refinements

Outcome: Real-world evidence of what increases patient confidence and conversion.

MONTH 3 - ANALYSIS + STRATEGY

Goal: Decide what to keep, expand, and scale.

We measure performance against the baseline, validate which changes worked, and translate insights into a repeatable growth strategy.

This includes:

  • Conversion impact analysis

  • Patient insight synthesis

  • Strategic recommendations and next-step roadmap

Outcome: A clear, patient-centered growth strategy you can scale long-term.

By the end of the trial, you’ll have:

  • A clear understanding of how your patients actually decide.

  • Documented insight into what causes hesitation.

  • A repeatable patient‑centered growth framework.

  • Data‑backed recommendations you can continue to apply.

Apply to Participate

We are accepting a limited number of clinics and healthcare brands for the Trial. Apply below!