Meet your Creative director.

With over a decade of experience in photography, videography, and creative strategy, Michael Valdez brings artistic vision and executional excellence to the 784BC brand. His background spans both creative production and strategic media planning, allowing him to build content that is visually compelling, culturally relevant, and performance-driven.

As Creative Media Director, Michael oversees all visual storytelling—from on-site shoots and branded content to short-form video strategy and behind-the-scenes storytelling. His work blends creativity with data-informed decisions, ensuring content not only looks good but serves a clear purpose within the broader strategy.

At 784BC, Michael leads the creative engine, translating strategy into content that feels human, intentional, and built to resonate across platforms.